Qivana Review
by Qivana Review
(USA)
Qivana Review
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Qivana Review - Is Qivana an Opportunity Or a Scam?Qivana Review - Is Qivana an Opportunity Or a Scam?
By Joshua Fuson
Qivana is a health and wellness company that provides products designed to help people develop better health. These products are distributed through a network marketing distribution model - meaning, they utilize network marketing to promote their products and services.
Qivana has created quite a buzz in their launch, but the real question is simply this: Is Qivana a great income opportunity? Or should it be avoided? Let's look Qivana over.
First, Qivana seems to have a tremendous amount of influence from leaders in other network marketing companies. It was co-founded by an executive team with experience preceding them at Econet, XanGo, Natures Way, NuSkin, VM Direct, and others. The management team themselves are:
- Derek Hall
- Rodney James
- Devin Glazier
- Justin Banner
- Craig Johnson
Each holds experience with other networking companies prior to founding Qivana.
On the product side, Qivana is lead by Marcus Laux, who specializes in naturopathy. Their product line focuses on cleansing, detoxification, and supplementation with Chinese herbs and an assortment of vitamin and mineral mixtures.
From a product standpoint, Qivana looks like a great opportunity. The challenge comes when you review the business plan.
They utilize a binary compensation plan, which is fine when you actually get paid. But when it comes to recruitment, sponsoring, and building a business, they recommend marketing strategies as ancient as the ingredients in their products.
Warm-marketing is a strategy that was taught in the 1950's, and handed down from generation to generation ever since. It involves selling to friends and family members, and pitching people that you already have a relationship with about your opportunity.
This type of marketing quickly turns a warm market into a cold market - many time, a distributor is left with a feeling of frustration, not knowing the next step to take in building a successful organization after they have exhausted their warm market connections.
Let me be clear - Qivana can be a great opportunity, but success will ultimately be defined by your ability to create a system that brings new, interested prospects to you, ready to join you in business. This takes more than a free product sample or a flyer - it takes real marketing know-how and a skill-set to build that kind of organization.
If you choose to get involved with Qivana, it would be wise to spend just as much time learning how to market as learning the product and comp plan.
Joshua Fuson is a professional marketer, and has participated in the generation of over $14 million dollars in the direct-marketing industry in the past 4 years alone. To find out more about Josh, see The Qivana Success Plan
You can also learn more about building a successful Qivana business, see The Qivana Insiders Guide.
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Qivana Review